After working with hundreds of entrepreneurs and companies to improve profitability and growth, we see the same issues that prevent them from reaching their full potential:

  • Value Proposition  Companies fail to create a brand promise that is drastically different or more compelling than the competition.

  • Action Plan  Business owners keep too many things in their head and fail to articulate and communicate their goals and plans.

  • Product  Entrepreneurs blame marketing for their growth challenges rather than focusing on their products, services, and customer experience.

  • People  Business owners hire too quickly and don’t invest enough time and energy into onboarding, training, and retention.

  • Customer Experience  Companies follow the competition and deliver the same, unremarkable customer experiences everyone else does.

  • Systems & Processes  Managers fail to document processes in such a way that things get done the right way every time.

  • Scoreboards  Businesses have low visibility into the leading and lagging KPIs that drive their success.

  • Accountability  Leaders know what they need to do but often choose the path of least resistance instead.

  • Bad Decisions  Entrepreneurs make bad choices that pile up over time and cause bigger problems later on.

  • Burnout  Business owners fall out of love with their business and start looking for new and exciting challenges.